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200-pages 50% Discount for 10 or more copies |
"What if the world's top school owners invited you into their school to show you how they create a steady stream of cash producing, high-tuition paying students month after month?"
John Graden's new book will give you an "over the shoulder" look at what the top schools do day-in and day-out to grow.
The Truth About the Martial Arts Business is unlike anything that you may have seen before. It's a fast and proven way to accelerate the growth of your martial arts school, even if you are just getting started.
It seems today everyone is an expert and many are. Maybe your school is doing OK, but you have the nagging feeling it could do better.
Since 1993, Mr. Graden has worked with the top school owners in the world, first as the creator of NAPMA and Martial Arts Professional magazine and now with the Martial Arts Teachers' Association.
He knows The Truth About The Martial Arts Business.
Most importantly to you, he will show exactly the Truth About What Works.
Here is what the owner of Europe's largest Martial Arts School Chain said after reading this book:
"I've studied everyone's information, but John Graden's work stands
above the rest for these reasons:
1. His perspective is always that of a true martial artist
2. His information is easy to understand and interesting
3. He prices everything to be affordable for even the smallest school
4. He walks the talk when it comes to attitude
5. He is a master motivator and a incredible speaker
These traits are never more apparent than in his new book, The Truth About the Martial Arts Business. This book will be required reading for
all of my Franchisees."
Matt Fiddes
5th degree Black Belt
Europe's' Largest Martial Arts School Franchisor
Through this book you will learn:
1. How to set your tuition
2. How to analyze and modify your curriculum to increase value and retention
3. The critical importance and methods of providing your new students with "instant value" to get them excited to enroll
4. If you have the right stuff to own a school with a 100 question survey
5. How to use your school to build wealth for your family
6. How your experience as a veteran black belt may be costing you students everyday
7. The key reasons that schools struggle
8. How to choose the right location. (Hint - A family school and a kickboxing/grappling school would be in totally different locations.)
9. How to convert 80% of your trial lessons into students
10. How to take the focus off of sales and into the classroom
11. A dozen proven and powerful revenue streams
12. What it is really costing you to enroll a new student (Hint - Most schools pay upwards of $200 per new student!)
13. How to make cash-outs work to build wealth without robbing your school
14. How to improve retention and increase the quantity and quality of your black belts
As you may know, I've written the best selling books on the subject of running a martial arts school. This is by far the best book I've written.
The odds are very high that at some point you will get this book, so why wait?
Get on the Fast Track to Growing Your School. Order The Truth About the Martial Arts Business right now!
For those of you who take the "penny wise and dollar foolish" approach to learning, you can rest at ease because...
I give you a lifetime "Take-It-To-The-Bank" 100% Guarantee.
If you don't feel the book is worth $39.95, I will refund every dime.
Fair enough?
This book is truly one-of-a-kind. You will not find this kind of comprehensive information in any book anywhere.
200 pages of rock solid information, motivation, and revelation. I know you will enjoy and profit from reading The Truth About the Martial Arts Business.
200-pages
8.5 x 11
$39.95
Order Now
Foreword by Brian Tracy
Preface
Introduction: What is a Martial Arts Professional?
Section One: The Core Dynamics
Chapter One: The Control Factor
Chapter Two: Finding Your Own Voice
Chapter Three: Value What You Do
Chapter Four: Clarity of Purpose
Chapter Five: Black Belt Eyes
Section Two: What Works
Chapter Six: Positioning Your School for Success
Chapter Seven: Your Most Important Negotiation
Chapter Eight: Trial vs. Non-Trial Enrollment Strategies
Chapter Nine: How to Teach a Trial Lesson
Chapter Ten: A Baker's Dozen of Revenue Streams
Chapter Eleven: How to Set Your Tuition
Chapter Twelve: What It Costs to Get a New Student
Chapter Thirteen: Agreement vs. Non-Agreement Student Plans
Chapter Fourteen: How to Make Cash Outs Work
Chapter Fifteen: How to Determine Your Retention
Chapter Sixteen: How to Improve Renewals and Retention
Chapter Seventeen: Curriculum Design: The Recipe Book for Your School
Summary: A School Full of Pooh Bears
Appendix Section
Appendix I: Owner Questionnaire
Appendix II: Biography
Appendix III: Martial Arts Resources
200 Pages
Two Sections
15+ Historical Photos
8.5 x 11
$39.95
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